
Fortune Tobacco Corporation drew 1st blood in the recently-developed Out-Of-Home OUTDOOR Advertising efforts in The Fort Strip at the Global City. Taking advantage of the long-established image of this mall as a great gimmick place just outside Makati CBD, Winston ad campaign for its new packaging: NEW INTERNATIONAL PACK. SAME SMOOTH TASTE. was activated by TBPI/ARTISTSHOP – as the Agency on Record for this mall. Strategically set along main parking entrance, it is highly visible as you approach the parking toll booth, while getiing your parking ticket from the attendant and most visible when at the open parking area. Winston saw the media value of their image hitting about 90% of the mall goers from day to night. In addition even from 26th Street, ad image being wall-mounted, is as visible to vehicular traffic.
More ad efforts in the works and should be in place indoor and outdoor by this month: JANUARY as per schedule at The Fort Strip.
January 25th, 2007. Posted by tbpi-artistshop
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Even in the aftermath of the super typhoon: REMING, the Cagsawa Ruins remains as the top choice of tourists and locals alike! Wanting to know and see for themselves what lies ahead for this tourism national and historical site, the interest on Cagsawa is as high as ever. The area was completely devastated when rampaging floods with mud and boulders as huge as jeepneys flattened everything in its path for what seemed an eternity. Imagine a rainfall of equivalent to THREE (3) months dumped in a single place for a mere SEVEN (7) hours! What was once a panoramic and lush roller coaster drive to the park is all flat, black and now half a kilometer hike. Miraculously, the Cagsawa Ruins still stands. And as thousands have checked on this, you need to see it to believe it!
The TBPI/ARTISTSHOP OOH Cantilevel Directional Signage along the national highway remains as a most useful service item for Cagsawa Ruins now more than ever with the surroundings hardly a shadow of its own self and area so difficult to recognize. As we start to help restore the beauty of the Cagsawa Ruins, your ad revenues will go a long way.
January 25th, 2007. Posted by tbpi-artistshop
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With the stricter implementation of the Building Code in relation to outdoor advertising, finding good billboard sites have become more difficult. Contrary to everyone’s thinking, the display of billboard images has not really been outlawed — merely regulated… and this is for the better. For due this, only those set within standards will be allowed therefore its display equity and impact boosted automatically. When looking for an outdoor advertising opportunity in Legazpi City, perhaps you may want to look into a recently-developed billboard site (that was unfortunately upstaged by the past super typhoons that hit area). While most billboards were damaged, this TBPI/ARTISTSHOP structure remained unscathed for wall-mounted.
In fact, this is the very 1st building billboard wrap in the City of Legazpi. Right in the heart of the City where Rizal Park is sharing the same location with St. Raphael Catholic Church, schools for college, high school and elementary levels, gimmick places like cinema, boutiques and restos – where Chowking opened its 2nd store last year only.
You’ve got to have to see it to believe how prime this billboard space is!
Our Local Area Office will be most glad to show you around.
January 25th, 2007. Posted by tbpi-artistshop
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The initial phase of the OOH Advertising MOA between TBPI/ARTISTSHOP and Smallville was recently implemented with the activation of trilateral LightBox DURATRANS along the al fresco area. Established as a bonafide gimmick area of the City of Iloilo, a nightly party of sorts happens day by day from among the several restaurants, coffee shops and bars at Smallville. These recently-activated units are highly visible at nighttime when its impact is maximized for back-illuminated. However all day long, it is as visible.
A total of TWELVE (12) 40 x 60″ VERTICAL ad images available for advertising placements in this Iloilo’s gimmick venue frequented by both the young and the young once. So, is your product’s target market a gimmick-goer? These Smallville adspaces are just for you.
Do let us know when you want to visit? Our Iloilo Local Area Partner will be most glad to show you around.
January 25th, 2007. Posted by tbpi-artistshop
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Responding to the opportunity as presented by the liberalization of the advertising policy in the Jollijeeps wherein even non-food and items not carried by OPERATORS, INK For Less is the 2nd advertiser to ink a contract and activate a decal campaign here. As a most patronized food stall of the traditional Makati office workers, these Jollijeeps are frequented by them everyday – be it morning, afternoon and even in the evening. Given this day to day situation, these ad decals of INK For Less strategically is exposed to food stall patrons who continue to enjoy home-cooked meals under this livelihood program of the City of Makati.
Just like INK For Less, you and your product can enjoy the unquantified advertising exposure via our ONE HUNDRED TWENTY-SEVEN (127) units spread around the Makati CBD Salcedo and Legazpi Villages. While all roadside adspaces taken, there are yet prime sites available. Do you want us to visit you on this? Or better yet, walk you thru these stalls?
January 25th, 2007. Posted by tbpi-artistshop
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With the stricter implementation of the Building Code in relation to outdoor advertising, finding good billboard sites have become more difficult. Contrary to everyone’s thinking, the display of billboard images has not really been outlawed — merely regulated… and this is for the better. For due this, only those set within standards will be allowed therefore its display equity and impact boosted automatically. When looking for an outdoor advertising opportunity in Legazpi City, perhaps you may want to look into a recently-developed billboard site (that was unfortunately upstaged by the past super typhoons that hit area). While most billboards were damaged, this TBPI/ARTISTSHOP structure remained unscathed for wall-mounted.
In fact, this is the very 1st building billboard wrap in the City of Legazpi. Right in the heart of the City where Rizal Park is sharing the same location with St. Raphael Catholic Church, schools for college, high school and elementary levels, gimmick places like cinema, boutiques and restos – where Chowking opened its 2nd store last year only.
You’ve got to have to see it to believe how prime this billboard space is!
Our Local Area Office will be most glad to show you around.
January 25th, 2007. Posted by tbpi-artistshop
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To welcome the new year, TBPI/ARTISTSHOP rushed the activation of OOH Advertising LightBox DURATRANS at the Fort Strip. In addition to the outdoor ad units on-going installations, indoor LightBoxes were activated at (A) ground floor leading to lavatories and facing activity/open area of mall and at the (B) 3rd floor where bars and restos are located along the wall of the only common lavatory of this level. With clientele profile varying from health buffs, resto-goers, beauty/salon patrons and gimmick seekers from breakfast, noon, dinner ’til the wee hours of the next day, these indoor LightBox units are more than perfect for your advertising needs to an already captive market every day, every night.
Do let us know when you want us to walk you through these prime ad spaces at The Fort Strip.
January 25th, 2007. Posted by tbpi-artistshop
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