Archive for March 25th, 2007

TBPI/ARTISTSHOP Welcomes Gloria Jeans Coffee

TBPI/ARTISTSHOP Welcomes Gloria Jeans Coffee

Gloria Jeans, the Australian Coffee Shop, has joined the growing list of COFFEEchannels of TBPI/ARTISTSHOP via its proprietary eARTISTSHOPglobal Narrowcast Display System. With the approval of the business partnership proposal by Gloria Jeans Coffee, initial activations of a 42″ plasma TV each site shall be eyed for the company-owned stores at Glorietta Ayala Center and Bonifacio Global City. As a 24-hour coffee shop, a client mix of students, shoppers, gimmick-goers, and family frequent Gloria Jeans Coffee everyday which peaks during the weekends. With a patron staying at an average of FIVE (5) minutes to FIVE (5) hours per visit, this TPBI/ARTISTSHOP broadcast system is most informative and is real-time sans the usual dilemma of having to view a content which is looped therefore repetitive all day long. Its advance technology allows timely update of contents therefore newsworthy for connected via broadband 24/7.

Wouldn’t you want your target market to have their coffee while viewing your TVCs?

Gerry’s Grill & Napoleon Donuts Now Open at Silver City

Gerry's Grill & Napoleon Donuts Now Open at Silver City

More new locators have brought in additional patrons to the Auto Mall of Silver City. With more choices in food and places to go, additional mall patrons have showed up as soon as these TWO (2) new locators opened last week. Right along the al fresco stretch of the mall, the dining and drinking crowds have lingered way beyond their usual stay.

That Starbucks has remained as the favorite place to be in Silver City, the concept of having a good mix of locators is paying handsomely as early as now wherein patrons are beginning to spread out in other areas of the mall. With the long list of events at its exhibit/2nd level, the locators have been more than happy to note the rise in the patronage of their establishments. If you have been to Silver City before, you ought to see this Auto Mall now and be pleasantly surprised of the big difference!

New Cebu Airport Advertising Now Available

New Cebu Airport Advertising Now Available

Work on the TWO (2) new waiting sheds set up by Waterfront Mactan as a service project for the Mactan-Cebu International Airport has been completed. In time, TBPI/ARTISTSHOP, as the hotel’s Agency on Record for this OOH Program + the foremost airport OOH Advertising provider in the country, is making available a total of SIX (6) adspaces broken down, as follows: FOUR (4) ceiling LightBoxes, 2×10′, and TWO (2) roof-mounted FRONT-illuminated Tarpaulin images, 6×23′.

Right across the International and Domestic Departure terminals, these sheds are most visible to the well-wishers and passengers alike for a good ONE (1) hour every time. Its being illuminated from 6pm further impacts airport guests, passengers and even employees. Advertise in this 2nd most important airport in the country.

Marlboro Does a First in the Makati Food Stalls

Marlboro Does a First in the Makati Food Stalls

Since the very start of operation and development of the Makati CLEAN & GREEN FoodStalls and Mobile FoodStall/JOLLIJEEP here in the City of Makati as an advertising medium, every campaign contract would normally have a single or TWO (2) umbrella images at the max. This is in line with the school of thought that ad campaigns become more effective as often as you see material. PMPMI, the maker of Marlboro, however had a different frame of mind when TBPI/ARTISTSHOP, the Agency-On-Record for the TWO HUNDRED SEVENTY-SEVEN (277) food stalls, was asked to implement a campaign comprising of SEVEN (7) decal images altogether at a single cycle schedule. This fresh approach was most welcome to the City and the thousands of CBD employees who get to see ads day in, day out. With highly visual and artistically-implemented concepts, going around the City of Makati will be a feast for the eys. It is expected that future advertising efforts shall be pegged on this standards that PMPMI has set which will be a welcome challenge to a non-trad medium that only deserves out-of-the box ad approach. Now, are you up to the challenge to beat this latest PMPMI ad campaign on display at the Makati Food Stalls?

Kabihasnan A Rousing Success

Kabihasnan A Rousing Success

This year’s La Salle Greenhills KABIHASNAN was a resounding success and has been dubbed as the biggest yet. The TWO (2)-day biennial event was marked with success in all its activities and events like the La Salle Idol, Student’s Fashion Show, Jammin’ Concert, Food Kiosks and Booths which were most attended and ended with a bang with a fashion show-concerts by Parokya ni Edgar and Sitii during its penultimate day. KABIHASNAN, an exclusive La Salle Greenhills event was conceptualized to establish camaraderie in its community, it marked several 1sts this time around. One of which is when La Salle Greenhills unveiled its electronic information program that will replace bulletin boards and leafleting in the dissemination of information within campus for students, parents, teachers and guests alike. In partnership with TBPI/ARTISTSHOP through its proprietary eARTISTSHOPglobal Narrowcast Display System, 42″ plasma TV units were activated in (A) Entrance (B) Waiting Area, and (C) Gazebo initially. As part of the program, 80% of its airtime is open for sponsorship via TVC advertising that will conforms to the norms of La Salle Greenhills. When do you want us to visit you on this rare opportunity to advertise in-campus of La Salle?

Jack’s and Jill’s Advertising

Jack's and Jill's Advertising

Anybody who is looking for gimmick at the Global City has definitely gone to Jack’s and Jill’s in one time or every time. Long proven as the most preferred gimmick place at The Fort Strip with its choice of open or air-conditioned areas. TBPI/ARTISTSHOP, the mall AOR, is next to set up a layered OOH Advertising effort at Jack’s and Jill’s wall facing other restos and bars along main passageway. More importantly, said units shall be visible from the open parking area and Embassy — another gimmick establishment preferred by showbiz personalities!

Booking now open for your ad placements. We can help you work out a most creative way of presenting your ad campaign and material by using these LightBoxes as a single composite image. Now how about that? Are you up to it?

HSBC Signs Up at Silver City

HSBC Signs Up at Silver City

As the 1st locator of this mall in the Ortigas Center, HSBC has been witness to the growth of Silver City. And as the new location of the only HSBC branch in this side of the city, the strategic location and ample parking space have been a welcome move for The World’s Local Bank. With direct access at Julia Vargas and just a few meters from E. Rodriguez, Jr. Street, bank patronage has continued to grow. The need to broadcast HSBC as a locator at Silver City Mall and bring in new banking patrons required the signing of an OOH Advertising contract with TBPI/ARTISTSHOP – mall AOR. Very recently, a LightBox PANAFLEX ad image was activated along the gate of Frontera Verde Complex where Starbucks Coffee open al fresco area is where its patrons while away their time after its bank transactions or where its future clients hang out. Limited number of ad opportunites along the Silver City al fresco area allowed. We’ll be glad to show you around. HSBC saw the value of these TBPI/ARTISTSHOP ad units.

Surely you would as well once you are at Silver City.

HSBC Aerobridge Advertising at Cebu International Airport

HSBC Aerobridge Advertising at Cebu International Airport

With the activation completion of the EIGHT (8) ad decals at the bridgeway in the 2nd prime airport of the country, HSBC became the foremost advertiser for AeroBridges OOH Advertising having TWO (2) out of the THREE (3) airport terminals as properties with this AeroBridge facility. For except Manila, HSBC now visually “owns” ATO Davao and MCIAA of Cebu which are both international airports. Not bad for the World’s Local Bank, right?

Just like HSBC, you can enjoy the advertising mileage TBPI/ARTISTSHOP has to offer around the country with TWENTY-FIVE (25) airports listed as its OOH property. Any advertising plans you have in mind with the airports? All you need to talk to is a single Agency for you advertising.

Gerry’s Grill & Napoleon Donuts Now Open at Silver City

Gerry's Grill & Napoleon Donuts Now Open at Silver City

More new locators have brought in additional patrons to the Auto Mall of Silver City. With more choices in food and places to go, additional mall patrons have showed up as soon as these TWO (2) new locators opened last week. Right along the al fresco stretch of the mall, the dining and drinking crowds have lingered way beyond their usual stay.

That Starbucks has remained as the favorite place to be in Silver City, the concept of having a good mix of locators is paying handsomely as early as now wherein patrons are beginning to spread out in other areas of the mall. With the long list of events at its exhibit/2nd level, the locators have been more than happy to note the rise in the patronage of their establishments. LightBox advertising units are in place for your bookings. If you have been to Silver City before, you ought to see this Auto Mall now and be pleasantly surprised of the big difference!

Come To Where the Flavor Is, Come To the Makati Food Stalls

Come To Where the Flavor Is, Come To the Makati Food Stalls

The expansion advertising campaign of Philip Morris Philippines Manufacturing, Inc. the maker of Marlboro Filter Cigarette signaled the final effort to push its tobacco brand prior the full implementation of the Tobacco Law. Taking advantage of advertising display opportunites as made available by the Mobile FoodStall/JOLLIJEEP and Makati CLEAN & GREEN FoodStalls, highly visual Marlboro decals were activated very recently by the food stall Agency-On-Record: TBPI/ARTISTSHOP. Watch out for these Marlboro decals to show up in the prime neighborhood of the Makati Salcedo and Legazpi Villages and even beyond. That the City is a strong advocate of a smoke-free program, it also is as supportive to campaigns such as PMPMI’s when it promotes responsible smoking.

Prime advertising opportunites available for you and your products/services in these TWO HUNDRED SEVENTY-SEVEN (277) food stalls of Makati. Shouldn’t you be seeing us soon?