Smallville Goes Big Time!
The entry of Future Tobacco Corporation as the key advertiser of Smallville as an Out-of-Home property-account made this strip a bonafide gimmick area not only locally but also on a national level. Long identified by TBPI/ARTISTSHOP, it OOH Agency-On-Record, on its potentials as a gimmick area by dubbing Smallville as the Greenbelt of IloIlo City, its equity build up and investment has paid off earlier than usual. Recently, Winston Cigarette activated a total of TWELVE (12) duratrans images in all the LightBox units along the Smallville al fresco strip where locators: Krua Thai, Flow, Maki, Zageca Steak & Grille, Tazza and Bluejay Coffee (the local version of Starbucks) patrons stay from breakfast, lunch, merienda and most specially at night until the next day.
Since its opening, Smallville has been a fave watering hole of the locals treating every Iloilo guest here. Word spread out quick and tourists and guests alike seeked out this gimmick place as a must destination when in Iloilo. The entry of Winston merely confirmed this with an exclamation point. More OOH ad efforts lined up. Don’t you think it’s about time you see us on Smallville?
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