Archive for December, 2010

INSURE TO BE SURE!

That’s exactly what the latest ad campaign of Malayan Insurance is saying in the ONE-HUNDRED TWENTY-SEVEN (127) Makati Business District Billboards in the City of Makati.
As a long-time advertiser here in the Salcedo and Legaspi Villages, this Malayan ad reminds everyday CBD visitors passing by on foot or vehicular traffic to be insured to be sure before an accident happens. With traffic volume peaking during office business hours, these TBPI/ARTISTSHOP OOH ad effort is most on-strat for Malayan.
Surely, given the right twist and approach, your product’s or service’s campaign can be as strategic as can be.
As the OOH Agency On Record for this Business District Billboards, we’d be glad to develop an ad campaign that best suits your creative strat, marketing objectives, and, most particularly, your budget at hand. Afterall, we are an Advertising DESIGN Agency more than that of an OOH Media Provider.
Call meeting and let us know of your plans this coming 2011.
It’s a about time you be part of all these Makati Business District Billboards to insure your sales and profits for a change and let TBPI/ARTISTSHOP make things happens for you.

SMART IS THE COLOR OF CHRISTMAS!

It’s green, it’s red. It’s all over the Makati CBD… the traditional colors of Christmas, that is.
Green and red are the TWO (2) colors of the latest Smart ad decals at the Makati Business District Billboards in time 2010 Christmas.
So very in for the Season, these TWO (2) ads of Smart Communications, Inc. promote its day on day unlimited calls and texting for as little as Php20 to as much as SIX (6) friends.
Once more targetting the daily workers and visitors of the Makati CBD of Salcedo and Legaspi Villages, these ad decals are strategically spread around the city … while adding life and spirit to the colors of the Season that is Christmas.
For EIGHT (8) years running now, Smart Communications, Inc. has continually taken advantage of these Out-of-Home advertising in the prime Ayala property and Philippine business capital.
How about you? Isn’t it about time you put your ad budget where it actually gets 24/7 exposure?
This 2011 should be a good time to start here? Ask Smart why?

(KABAYANIHAN) ARTISTSHOP is part of the solution

ARTISTSHOP thru its ARTISTSHOPcares Program signed a Memorandum of Commitment with KABAYANIHAN Foundation. An Advertising DESIGN Agency of TWENTY-SIX (26) years and a Foundation of a group of ordinary Filipinos from various walks of life, bound by faith and love for country, united in the fervent desire to see Filipinos and our Philippines become great and respectable in the eyes of our people, the world respectively have agreed to help one another by committing to collaborate in pushing for a “Cultural Revolution” among Filipinos particularly the youth.
Shown here are TITO LORETE ALCALA’, ARTISTSHOP President, with ALEX LACSON, Chairman Emeritus of KABAYANIHAN (of which his book “12 Little Things You Can Do To Help Our Country” was the moving spirit behind the Foundation) with ELAINE V. ANTOLIN, JANE D. PAYLANGCO and ANN L. DELA CRUZ, all of ARTISTSHOP during the 30 November, TUESDAY, launch of KABAYANIHAN for the youth at La Consolacion College with no less than P-Noy as guest of honor.
Ikaw, Ako – Bahagi ng Solusyon! Call us, be part of it all! Be a Kabayan at Bayani ng ating Bayan.

STARTING THIS 2011, NON-TRAD IS IN!

In the Makati CBD, non-trad is in!

Announcing the approval for implementation by the City of Makati of 2D and 3D advertising imagery here in the TBPI/ARTISTSHOP Makati Business District Billboards.

Long requested by TBPI/ARTISTSHOP for consideration in behalf of its Clients, the use of advertising materials beyond the ad decals, “non-trad” medium is for the 1st time allowed in the City.

Indeed a most-welcome development, this new City clearance shall add a new flavor to the only advertising effort allowed above ground in the Makati CBD areas of Legaspi and Salcedo Villages.

Calling, calling Advertising and Media Agencies that have been clamoring for this in the name of “Creativity!”

So, have you been among the many who have been challenging TBPI/ARTISTSHOP as the Makati City’s AOR for these Business District Billboards to allow 2D or 3D advertising again and again? Well, here’s what you’ve been asking for exactly! As the City said on clearance, it’s now time for advertisers to put their money where their mouth are.

So this 2011, start something different, something non-trad!

DANCE THOSE CHRISTMAS POUNDS AWAY

‘Tis the Season to be jolly again. With all the partying, the eating, drinking and merry-making, come the excess and unwanted extra poundage after. Then, the battle of the bulge begins, they say. With Studio 116, you can continue the fun way after Christmas as what the new advertising at TBPI/ARTISTSHOP LightBox says at its prime Paseo de Roxas pedestrian underpass

Out-of-Home property says.

Get FIT. Get MOVING. Just DANCE with Studio 116 for according to them anyone can dance as they’ll show you how.

With available Gift Card packages of ONE (1) or TWO (2) sessions, dancing those Christmas pounds goodbye is a dance step away.

With the OOH LightBox set at the busiest below-the-ground passageway in the CBD of Makati, just like Studio 116, your advertising this Christmas or the year ahead will surely dance its way to move sales and profits for the coming year 2011.

Close Out That Sale Even Before Your Market Gets to Manila!

The logic behind advertising in provinces even if one’s products/services only available in Manila not locally has merited approval now more than ever.

This is because of the travel culture now have. Thanks to lower-than-low rates, air travel has become so affordable.
No wonder airport terminals are most-sought-after Out-of-Home ad medium nowadays.

Historically and years back, TBPI/ARTISTSHOP identified opportunity so continually contracted airport terminal after terminal and are in TWENTY-THREE (23) airports to date – becoming the single biggest national OOH media provider.
With traditional STATIC LightBox, proprietary MOTION DISPLAY ad system, WallScape ad decals and AeroBridges up to Digital OOH via proprietary Narrowcast Display System + our latest eARTISTSHOPglobal Internet ONLINE Marketing, as an advertiser can have an array of ad media to choose from individually per airport or as total campaign effort.

So, you want to get ahead of competition by closing out that sale inside the pre-departure area where outgoing passengers wait FORTY- FIVE (45) minutes minimum? TBPI/ARTISTSHOP is the way to go!

eARTISTSHOPglobal LAUNCHES INTERNET ONLINE MARKETING

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SeaOil Signs Up TBPIARTISTSHOP As OOH Agency FINAL

Most recently, Sea Oil Philippines, Inc. inked an Out-Of-Home advertising agreement with TBPI/ARTISTSHOP as its Agency On Record.

Partnership agreement is set to develop each and every gas service station of Sea Oil across the country as a prime billboard advertising opportunity.

Set to start building structure balance year: 2010 will be key areas in GMA then expand into the provincial areas where Sea Oil is in the provinces nationwide.

TBPI/ARTISTSHOP, as a national OOH media provider, will put into good use its network of FOURTEEN (14) provincial Areas. Present in the MOA signing for Sea Oil were ARTURO S. CRUZ, Marketing Director, MIGUEL MARCO M. MANALO, Business Development Officer and MILLET MORALES, Business Development Officer with ELAINE V. ANTOLIN, VP, Marketing and MILET B. MIRANDA, Associate Account Manager, OOH for TBPI/ARTISTSHOP.

As in any gas service station, its location is as prime and strategically located…2nd only to none. So, are you on the lookout for additional OOH sites to fuel up your advertising and marketing for year: 2011? These series of TBPI/ARTISTSHOP billboards at Sea Oil is your ready solution.